What you hold on a guest, how long you keep it and who may ask for it.
What's the marketing plan that grows an independent UK restaurant in 2027? Five channels, each with its job and its first action: local and AI search, your own website for bookings and orders, loyalty, consented email, and reviews. Then the dated 2027 calendar, and the rule changes that put careless marketing at risk: higher PECR fines, the fake-review ban, and the CMA's rule on showing the full price.
A guest slips on a wet floor and goes to hospital. When must a UK restaurant report it under RIDDOR, how long must the record be kept, and why is the incident form health data? Plus one myth to drop: the 40-year insurance certificate rule was repealed in 2008.
See how to separate booking service messages from marketing selection with an evidence-led consent check.